28 Effective Web Design Tips to Improve Your Bounce Rate

26 Effective Web Design Tips
26 Effective Web Design Tips

Are you looking to get into web design? Take a look at our web design tips for creating amazing websites that drive incredible traffic!

You’re ready to make a splash and create a website for your business, or something else you love, but you don’t know how to do it. Do you want to increase traffic to your clients’ websites? Do you need stunning web design that will be featured in your online design portfolio. We can help you!

26 Creative Web Design Tips to Inspire You

Take a look at our 26 essential website design tips and you’ll see why we are so excited to help you! Let’s dig in.

1. Start with a rough sketch

Good web design doesn’t start with code. It is harmful to get into the meat of a project. Instead, you should start wireframing.

Grab a piece paper and a pen. (A pen is even better as it can be erased.) Sketch out a rough layout of your website. Before you start designing anything digitally, you need to know where the elements should go. It might seem counterintuitive but it is crucial to the success and longevity of your website. It can help you improve your creative projects by incorporating it into your planning.

2. Remember to keep your load speed in mind

It takes forever for a website to load. Your website should be able to provide data quickly. If every image takes more than three minutes to load, nobody is going to stay.

How can you reduce loading times? The right host can make all of the difference in how your page loads. Are you short on time? Use an easy-to use website builder that places emphasis on load speed.

Also, limit the number of large items on your website. Your website’s content, especially at higher resolutions, can have a significant impact on how long it takes for users to download the data.

3. Think Mobile First

This tip is probably the most important of all the tips for website design. Modern website design requires a responsive and mobile-friendly page. Mobile devices now account for more than half of all web traffic. You must ensure that every page on your website is mobile-friendly and can be viewed in any resolution. Also, ensure that your platform optimizes images for mobile.

Mobile design is more than just this. We’ll let you explore the many possibilities for mobile design on your site.

4. Learn some UI/UX Design

One thing is certain, good user experience will attract visitors and make a big difference in the design of your website. You will get tons of views and clicks if your website is user-friendly and easy to navigate. Check out our guide to becoming a great UX designer for more information.

5. A Visual Hierarchy is a place to put it

It is crucial to consider where you place items on your website design. It is crucial to present information in a way that they can understand and grab their attention.

If you place large videos at the top or sides of pages, it is guaranteed that everyone will see them. What if you put a link to “buy now” underneath the video in a 12-point font size? There is a good chance that they won’t notice the link. Your eyes follow a path when reading, so you need to help them by providing well-placed content and leading their eyes in natural ways.

6. Find headlines that work for you

We have one of the most valuable website design tips. A great headline or subhead is powerful. These headlines and subheads can attract attention and engage users without relying on video or flashy graphics. Poorly written headlines and subheads are a missed chance to attract interest.

As per our SEO Experts, Your headline should be descriptive. A headline like “Signature Lipsticks Delivered to Your Door” is far better than “Get Our Specialty Product“. This tells the user what you’re selling and how it will reach them. It makes it easier for users to understand the topic and can also improve your SEO score.

Are you having trouble thinking of ways to reduce the size of your webpage? These strategies might work:

  • Reduce the number of pages with goals to one.
  • You shouldn’t show icons for things you don’t find important. ).
  • Keep forms as simple and straightforward as possible.
  • Reduce the number of menu options.

You might try to reduce the number of options you offer by selling 50. You might offer your goods in cycles to create the illusion of scarcity, making them more appealing to buyers.

7. Beware of the Fold

This tip is the most important of all website design tips. The fold is the first thing a visitor sees on a website. This could be the most important aspect of your website design.

Your headline and relevant calls to actions (CTAs), should be within this sector. This is where you will get clicks (and traffic), so make sure it counts! A call to action is text that encourages the viewer to take action and, hopefully, to buy.

8. Space out the CTAs

A good website design should include additional CTAs on other pages. Not everyone will act immediately. You want to convince them to make a decision, so you should include additional CTAs beyond the fold. You should have at least one action on the page that they can take if there is a button above the fold.

9. Remember that taller is better

You will need to have plenty of space if you have lots of information you want to share with visitors. A long scrolling page with all these details can do more than you may think. Studies have shown that scrolling through more data can increase conversion rates by as much as 30%.

10. Keep it simple

Your content should be loved by users. You must avoid overwhelming them with too much information. Knowing what information to present to your visitors is an important part of designing a website. You should focus on one aspect at a time and not use too many. You should sell them a book and not a series. Each item should be given individual attention and the visitor can explore it independently. You’ll get them more involved and they will be far more likely make a decision.

Your site will perform better if it is simple. Complexity can be scary.

11. White Space: Accept it

Clutter is a problem. This is what it means for website design. White space is a good choice. A lot of padding in paragraphs allows your text to breathe and makes it easier to read. This is why taller websites are using single-column layouts. It is an effective way to drive traffic.

12. Do not ignore standards

Online, there is a lot of repetition. Because standards work, good web design thrives. A site that is too complex to be visually appealing will lose its appeal. People will be turned off by unusual and bizarre layouts. They won’t know how to use your website design. Use the standard layouts to your advantage and think creatively within them.

13. Take photos of people

Your site’s conversion potential will increase if you use high-quality, original photography. This is especially true if you use photographs of people rather than places or objects. You’ll see a significant increase of clicks and purchases if you have some high-quality images taken by someone else or yourself. Soon, you’ll see the results. Stock photography sites should only be used if they offer high-quality imagery that is natural looking and affordable. This will help you avoid the dreaded fake look that many stock photos have.

14. Use visual cues in your photos

You can dramatically improve the performance and quality of your website design by enhancing your photography. Instead of displaying a person gazing directly at the visitor in a photo, you can show a picture that shows a person subtly looking toward your call-to-action. These clever photo juxtapositions can increase your conversion rates.

15. Make sure you are smart about your links

Now that you have created the best website design, it is time to add links to the content. You need to be careful about where and how you place them. You should not place links that draw visitors away from your site. Do not place links that lead them to other sites (such as Facebook and Pinterest). If you have to include links, make sure they are relevant to your site and not distracting.

16. Avoid False Bottoms

If you give one section a dark background, viewers will mistakenly believe it to be a footer. This is what web designers refer to as a false bottom. It is bad web design. People will assume that it is a footer and stop looking at your site.

You should not make full-screen sections too dark or distract from the main content if you have to.

17. Forget about the Carousels

Do not focus on image sliders and carousels. This is a bad idea as people tend to only see one image and ignore the rest. Instead of setting up your website in this manner, we suggest using a full-page header image or stacking vertically to entice people to scroll further (thereby increasing your conversion rate).

18. Reduce Tabs

Tabs are generally not a very attractive site feature. We scan everything. Let’s face the truth: we’ve all been there before, but never noticed tabs. They do little more than hide content. You can bring the content out from hiding and make it visible in the scrolling content. It’s not only a great way to get people to interact with your data but it’s also a good example of web design.

19. Eliminate social icons from the header

It’s a bad idea to include social media icons in your website’s header, even though you are learning how to design it. If you place icons there, it can encourage users to leave your website and go to social media instead.

Worse, visitors will lose interest in your content if you don’t post to these sites regularly. Instead of putting icons in the header, place them in the footer.

20. Delete Jargon and Slang

If you bombard visitors with industry buzzwords, it can make you sound like an infomercial. This can turn off traffic. Web design should be simple and easy to understand. Customers are what you’re trying to attract, not a board.

22. Text can be used to your advantage

You’re wrong to think that people don’t need all the detail. Although you shouldn’t overwhelm visitors with endless amounts of text, your website design should allow for rich descriptions of your products. For example, subtitles can be used to tell visitors what they are seeing.

23. Take a look at the List Order

Pay attention to the way lists are presented when you place them in content. Web designers are well aware that lists should be presented in a way that makes the most sense. The first and last items on a list should always be the most significant. The items located in the middle of the list are less visible and therefore are not as often read. Although it is a small thing, it can have a big impact on how information sticks.

24. Place logos on the left

Your identity is the first thing a user should see. Web design standards dictate that a logo be displayed in either the top left or the top-center. A logo that is well-designed and easily identifiable will ensure that the brand sticks in visitors’ minds.

25. Answer customer questions

You can be sure that people will have questions. Your website design should include an area that answers customer questions, such as an FAQ or a contact page that allows customers to get in touch with you directly.

26. Share wins

Are there any comments or feedback from actual users about the product? It’s time to share it with the rest of the world. Incorporate customer testimonials into your website design. This will make people feel that the business is valued and the services are worth their time.

27. Simpler Signup Forms

A long signup form is not something that anyone on the planet wants to see. Keep signup forms as brief as possible if you have to include them in your website design. Email, username, password: done. It is best to give them only three to four areas to worry about. This is all you need, and it will increase your conversions exponentially.

28. Show off your work

You now have the skills and knowledge to create a website that attracts thousands of visitors. Your online portfolio should showcase the best of your website designs. You don’t yet have one? You can create one online with an online portfolio builder in minutes. You can get a free trial so you can make sure it is all you need and includes templates that are consistent with your brand.

Other cool features include a blog, which allows you to share your web design tips with the community. A mobile app also lets you update your portfolio wherever you are.

We are excited to see your web designs!

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Ajay Patel
Ajay Patel is a marketing expert that writes a number of marketing content for guest posts, and social media marketing content, and run paid campaign on Facebook, Google Adwords, etc. He is probably writing about one or spending time enjoying his most recent marketing projects, helping the website to get more traffic, sales, and downloads.

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